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JGJenks Guo
All experience
July 2014 — Nov 2014WorkITMarketingBusiness

Web Developer & Digital Marketer

Plexus Communications · Melbourne

Web development and digital marketing for a communications business — Joomla CMS, e-commerce, order and dispatch systems, analytics, AdWords, EDMs and SEO.

Overview

A combined web-development and marketing role for a communications company.

What Jenks did

  • Customised and developed the Joomla CMS and managed web infrastructure; maintained, updated and upgraded the site.
  • Managed the e-commerce store, inventory control and the order and service dispatch system.
  • Ran Google Analytics, Google AdWords, email marketing (EDM), SEO and SEM.
  • Managed databases; advised on a new IT solution strategy and ran acceptance testing.

Why it matters to employers

Small-business generalist work: owning the full stack from server to campaign. It is why Jenks can talk to marketing teams in their language and understand what a website has to do commercially.